Strategic Initiatives

COOPERATIVE

On Track

KovaMart — Marketplace & Television

Presidential Action Required

2 Items
Approve Agrinas partnership for cooperative supply chainImmediate

Partnership deal expires April 5 — cooperative marketplace depends on this supply agreement

Direct Ministry of Cooperatives to accelerate province onboardingThis Week

Ministry cooperation needed to onboard remaining 31 provinces by Q2 deadline

Purpose

To digitize Indonesia's cooperative economy by building a national marketplace (KovaMart) connecting 200,000+ cooperatives with consumers, paired with a dedicated television network for cooperative education and commerce.

Start Date
Nov 15, 2025
Expected Completion
Jun 28, 2026
Progress
40%
Phase
Phase 1
Description

KovaMart marketplace is in beta across 3 provinces with 2,400 cooperative members onboarded. The platform handles product listings, order management, and payments for cooperative goods. The television network arm completed a successful pilot broadcast in Jakarta covering cooperative success stories and product showcases. Next phase: expand marketplace to all 34 provinces and launch weekly television programming. Key challenge: member onboarding velocity — need to onboard 10,000 cooperatives in the next quarter.

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Phase Timeline
Weeks 13: Foundation

Platform architecture and team setup

Completed
Technical architecture finalized
Development team onboarded
Cloud infrastructure provisioned
Weeks 48: MVP Development

Core marketplace and payment integration

Completed
Product listing module
Payment gateway integration
Cooperative member portal
🔶Weeks 914: Beta Launch

Beta testing in 3 provinces

In Progress
Jakarta beta launch
West Java expansion
East Java expansion
TV pilot broadcast
Weeks 1522: National Expansion

Scale to all provinces

Upcoming
Weeks 2330: Full Operation

Stabilization and optimization

Upcoming
Action Items
TO
Quality assurance on marketplace payment flow
Tech Ops·Due: Mar 31
Critical
OL
Onboard remaining provinces
Operations Lead·Due: Apr 15
High
MS
Finalize TV broadcast schedule
Media Strategy·Due: Apr 12
Medium
OL
Set up cooperative member support hotline
Operations Lead·Due: Apr 20
Low
Progress Over Time
Not enough data for chart
Sub-Initiatives
Marketplace Platform
On Track
45%
Television Network
Delayed
20%
Recent UpdatesView All →
Mar 29, 20:00Media Strategy

Television network pilot broadcast completed successfully in Jakarta region.

Mar 28, 15:00Operations Lead

Marketplace beta testing expanded to 3 provinces. 2,400 cooperative members onboarded.

35% → 40%